Cello by Taraf, developer's renderOff-plan · Freehold
Jumeirah Village Circle · Dubai

Cello

by Taraf · handover Q3 2027

AED 1.14Mstarting price today
AED 1,395registered per sq ft
26sales in 12 months
392units
Q3 2027Planned handover
TarafDeveloper
392Units registered
8.9% builtConstruction
FreeholdOwnership
2843DLD project number
About the project

Cello, in plain numbers.

Cello is an off-plan residential project by Taraf in Jumeirah Village Circle (Al Barsha South Fourth), Dubai. It is registered with the Dubai Land Department as project 2843, a (ug+g+3p+17f (block a) & 19f (block b)+r mix use development.the project designed to have a concrete structure and block with internal and external finishes. scheme, with works dated from February 2024 and 8.9% built at the last inspection. Handover is planned for Q3 2027. 392 units are registered, mostly one-bedroom homes of about 850 sq ft and Studio homes of about 463 sq ft. The register shows 364 sales since October 2025, 26 of them in the last twelve months, at a median of AED 1,395 per sq ft.

Our view
  • Entry price under AED 1.2M
  • 4% above ready resales in Al Barsha South Fourth per sq ft
  • 26 registered sales in 12 months
  • Keys in 2027

Registered projects only. Every project we show is registered with the Dubai Land Department; payments go into a RERA-supervised escrow account in the developer's name.

Prices and units

What is in Cello.

Units by type from the Land Department's register, the prices they have sold at, and the developer’s price list on request.

TypeUnits in the projectTypical sizeRegistered sales, 2 yearsMedian priceAED / sq ft
Studio99463 sq ft41AED 687,0001,552
1 bedroom193850 sq ft117AED 1,092,0001,380
2 bedrooms741,302 sq ft45AED 1,705,0001,302
3 bedrooms191,776 sq ft———
4 bedrooms25,070 sq ft———

Matched to the Land Department project Cello (project no. 2843).

Payment plan

How you pay.

The developer's payment plan is in the brochure pack.

Ask us and you receive the current plan, the price list and the floor plans on WhatsApp, usually the same day.

Send me the payment plan
From the Land Department register

What Cello actually sells for.

Registered sale prices, not the developer's list prices.

AED 1,395median per sq ft, last 12 months
26sales registered in 12 months
364sales registered in total, since October 2025
+4%against ready homes in Al Barsha South Fourth (AED 1,341 per sq ft)
1,2001,3001,4001,5001,600 2024 Q4: AED 1,320 per sq ft, 14 sales2025 Q1: AED 1,282 per sq ft, 15 sales2025 Q2: AED 1,367 per sq ft, 83 sales2025 Q3: AED 1,433 per sq ft, 67 sales2025 Q4: AED 1,384 per sq ft, 15 sales2026 Q1: AED 1,419 per sq ft, 5 sales2026 Q2: AED 1,412 per sq ft, 5 sales2026 Q3: AED 1,486 per sq ft, 1 sale Q4 ’24Q1 ’25Q2 ’25Q3 ’25Q4 ’25Q1 ’26Q2 ’26Q3 ’26 1415836715551 sales
1,2001,3001,4001,5001,600 2024 Q4: AED 1,320 per sq ft, 14 sales2025 Q1: AED 1,282 per sq ft, 15 sales2025 Q2: AED 1,367 per sq ft, 83 sales2025 Q3: AED 1,433 per sq ft, 67 sales2025 Q4: AED 1,384 per sq ft, 15 sales2026 Q1: AED 1,419 per sq ft, 5 sales2026 Q2: AED 1,412 per sq ft, 5 sales2026 Q3: AED 1,486 per sq ft, 1 sale Q4 ’24Q1 ’25Q2 ’25Q3 ’25Q4 ’25Q1 ’26Q2 ’26Q3 ’26 1415836715551 sales
Median registered price per square foot each quarter; the bars below count the sales. The shaded band holds the middle 60% of sales over the last 12 months.
Most recent registered sales
DateBedroomsSq ftPriceAED / sq ftStage
18 Aug 20261 B/R733AED 1,089,0001,486Off-plan
1 Jun 20261 B/R733AED 1,040,0001,419Off-plan
22 May 20262 B/R1,331AED 1,697,0001,275Off-plan
30 Apr 20261 B/R888AED 1,248,0001,405Off-plan
1 Apr 20261 B/R888AED 1,254,0001,412Off-plan
1 Apr 20261 B/R924AED 1,344,0001,454Off-plan
30 Mar 20262 B/R1,331AED 1,705,0001,281Off-plan
10 Mar 20261 B/R733AED 1,040,0001,419Off-plan

Source: Dubai Land Department open data, matched by the registered project name. Unit numbers are never shown.

Location

Where it is.

Jumeirah Village Circle, Dubai.

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Buying off-plan in Dubai

What it costs beyond the price.

  • Land Department registration (Oqood): 4% of the price, usually paid with the booking instalment, plus the developer's small registration fee.
  • No agency fee to you when you buy from the developer: the developer pays our commission.
  • Your payments go into the project's escrow account, released to the developer as construction is certified.
  • At handover: service charges start, and a mortgage can finance the final payment if the plan allows it.

General guidance; we confirm every fee for this project in writing before you reserve.

Good to know

Questions people ask.

When is Cello handed over?

The developer plans handover for Q3 2027; the Land Department recorded the project at 8.9% built. Launch dates can move, and we track the registered progress for you.

Who is the developer of Cello?

Taraf (registered as Taraf Development L.L.C). The project is registered with the Dubai Land Department as number 2843.

What is the payment plan for Cello?

The developer shares the current plan with the price list; message us and we send both, usually the same day.

What is the price per square foot in Cello?

Registered sales over the last 12 months have a median of AED 1,395 per sq ft, against about AED 1,341 for ready homes in Al Barsha South Fourth.

Can foreigners buy in Cello?

Yes. Cello is freehold, so buyers of any nationality can own the property outright, registered in their own name with the Land Department.

Is buying off-plan safe?

Payments for a registered off-plan project go into a RERA-supervised escrow account, and your purchase is registered with the Land Department (Oqood). We check the developer's completed projects and the registered sales before we recommend a project.

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From AED 1.14MTaraf · Q3 2027